//Regular freelance for a Bali-based creative agency.
//Creating brand & TOV guidelines for multiple Baam Box clients.
Agency: Studio Vilnius
Client: Baam Box
//Brief
//Create comprehensive brand narrative guidelines for a range of Baam Box clients.
//Rock N Roll
// Delivered brand narrative documents including:
Brand taglines
Advertising straplines
Tone of voice (TOV)
How we express guidelines
Do’s and don’ts + cheat lists for words and phrases
Social media bios
Brand positioning statements
Founder quotes and conversation pillars
// Clients have included health and wellness retreats, hotels, restaurants, a coffee hangout, sunscreen, and even a cheese brand!
//Results
//Built an excellent client relationship that has resulted in 10+ projects and counting….